Hot on the heels of relaunching its popular 3310 mobile phone, Nokia has officially entered the digital health space with a new portfolio of connected consumer health products.

“Nokia’s global expansion into digital health builds on Nokia’s unmatched track record of quality, reliability and trust, which are characteristics that are all critical to success in the health industry,” said Interim President at Nokia Technologies, Brad Rodrigues.

“The products are beautiful, easy to use and fit seamlessly into people’s daily lives, enabling individuals to easily monitor and improve their health,” continued Rodrigues.

The new line of products include Nokia Body, a BMI Wi-Fi connected scale, and Nokia BPM+, a compact blood pressure monitor with a flexible cuff. The redesigned Nokia Health Mate app functions as the heart of the ecosystem by giving users a 360-degree view of their well-being by collecting data from each device to provide insights and trends on weight, activity, sleep and blood pressure.

“Nokia’s line of digital health products delivers actionable insights, giving users the equivalent of a daily check-up,” said Vice President of Digital Health at Nokia, Cedric Hutchings.

“The launch extends the accessibility of our products to a broader range of users and needs, giving families the personalised experience they need to live healthier lives together,” continued Hutchings.

Nokia’s entry into healthcare is aimed at transforming the dynamic between patients, doctors and the medical community with tools focused on the prevention of chronic conditions. Nokia has partnered with some of the world’s most renowned institutions in medical research and clinical trials – including Scripps, the University of Pennsylvania, the Mayo Clinic, the American Medical Group Association, Stanford MedX, Ochsner Health System and the University of Helsinki – with the aim of positively impacting societal health worldwide.

“To face the global health crisis of chronic diseases related to lifestyle and behaviour, we need powerful and engaging tools and solutions,” said Nokia Chief Medical Officer, Matthew Diamond, MD, PhD.

“Nokia is committed to shifting the focus from treatment to prevention, empowering consumers to take control of their health,” concluded Diamond.

All of the new products are available online at health.nokia.com and select retail stores including Amazon.com.

For more information contact news@eHealthNews.co.za, like us on Facebook or tweet us @eHealthNewsZA.