MobiMedia, part of the Ole! Media Group (OMG), is a ‘mobile first’ focused company dedicated to creating and providing workable digital solutions that can be accessed by both smartphone and feature phone users.

While it is predominantly engaged in supplying marketing solutions, it has also developed a scalable and sophisticated digital healthcare platform for doctors, patients and pharma companies and other medical service providers to connect with others, impart information and assist in managing patient care.

 Where implemented

OMG has offices in Cape Town and Johannesburg, as well as in other parts of Africa and Europe.

MobiMedia’s clients span all market sectors and range from SMEs to global brands. Their partners include media platforms, content suppliers and best-of-breed social and online pros.

Contribution to eHealth in SA

MobiMedia’s system was developed with the African mobile landscape in mind, and is accessible on most handset types, tablets, laptops and desktop computers. The platform can be customised to provide information across a wide range of conditions to help patients better understand and manage their condition.

The SMS reminder service for registered users schedules a host of different reminders, from upcoming doctor appointments to script filling. For doctors and medical services companies, the functionality can be fully customised according to their own particular requirements.

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