The GPS navigation and sports tech company will offer its vivoFit3, vivoMove, vivoActive, Fenix3, and Garmin Index smart scale that measures weight, body mass index (BMI), body fat/water percentage, bone and muscle mass, through select MTN Ghana distribution outlets.
In addition, MTN will offer a free three-month data bundle deal for customers purchasing one of six Garmin products on offer from MTN’s pinnacle stores.
“Our Garmin watches are supported by various mobile devices operating on Android, iOS or Microsoft platforms giving all customers the chance to get fit and healthy while staying connected,” said Business Development Manager for Garmin, Mike Clarke.
The range of wearable tech watches monitor and record daily activities and motivate users towards a healthier lifestyle. Some are also smart devices that pair a smartphone to display personal data, text messages and emails on a device.
A connected Garmin mobile app allows Garmin Connect members to review, relive and share their activities and to track steps, goals, sleep, weight and calories burned. All the devices connect through Wi-Fi, enabling the user to wirelessly sync data to Garmin Connect.
General Manager of Garmin Sub-Saharan Africa, Jenna Chisnall, says partnering with a mobile network operator in the African continent makes sense due to the growing interest in fitness that they have observed among Africans.
“It was the right approach to partner with the leading telecommunications provider to bring these innovative solutions into Africa where we have seen an increasing interest and adoption of healthy lifestyles by many people,” said Chisnall.
Garmin has an official office in South Africa and a presence in 25 additional African countries through distribution deals. According to TechCrunch, South Africa is Garmin’s largest African market for wearables followed by Kenya and Tanzania.